10/31/2018

CAMPAIGN/DEMS/ELECTION/GOP/SOCIAL MEDIA/TRUMP PEOPLE: “It used to take a fancy degree and political connections to become a presidential speechwriter. In the era of President Donald Trump, all you need is a tweet. On a Thursday morning earlier this month, a Twitter user in Georgia with 500 followers responded to a video of Trump touting the economy and denouncing Democrats by tweeting the hashtag ‘#JobsNotMobs.’ The next day, Scott Adams, the pro-Trump creator of the comic strip ‘Dilbert,’ who has nearly 300,000 followers, endorsed this catchy framing in a tweet of his own. The hashtag took off from there, as Trump supporters on Reddit turned it into a visual internet meme, with images of autoworkers set against leftist antifa protesters. Even former House Speaker and Trump confidant Newt Gingrich tweeted in praise of the concept, calling it ‘a nice, clean formula.’ Within a week, Trump had begun incorporating a variation of the concept — ‘Democrats produce mobs, Republicans produce jobs’ — into his stump speech, and his campaign began printing up signs to distribute at rallies with the slogan ‘Jobs vs. Mobs.’”

Ben Schreckinger, “How an internet meme became a Trump campaign slogan,” Politico, October 31, 2018 5:05 am