ELECTION/INDIA/MINORITIES/TRUMP AS PRESIDENT: “Donald Trump’s campaign has launched a five-figure digital ad buy targeting an unlikely voting demographic for Republicans: Indian Americans. It’s likely the first time a Republican presidential candidate has spent a large amount of money on ads tailored for Indian American voters, according to five people involved in recent Republican presidential campaigns. The move comes just days after the president flew to India for a political-style rally with over 100,000 cheering fans, earning him wall-to-wall Indian media coverage. But back home, Trump hasn’t polled well with Indian Americans. Still, the group represents a growing voting bloc that registers and votes at high rates, making it a desirable target. And Trump’s team thinks its message on tax cuts and illegal immigration, as well as Trump’s friendship with Indian Prime Minister Narendra Modi, will play well with some Indian Americans.”
–Anita Kumar, “Trump campaign ads target a new audience: Indian Americans,” Politico, February 27, 2020 6:51 pm