11/12/2019

DEMS/ELECTION/TRUMP AS PRESIDENT/TRUMP PEOPLE: “A Democratic group unveiled a $3 million advertising campaign Tuesday [11-12-19] featuring people who supported President Trump but now regret it, the first wave of a yearlong effort to reclaim some of the voters in the industrial Midwest who helped tip the 2016 election. The group, American Bridge, will air commercials in Michigan, Wisconsin and Pennsylvania that are first-person testimonials from residents of each state explaining why they backed Mr. Trump in 2016 and why they will not do so again next year. While it’s not uncommon to spotlight voters in political advertising, these commercials feature no narration and are set, documentary-style, in the homes and towns of those on camera…The voters featured in the commercials all focus on Mr. Trump’s record, and what they say is his self-focus and lack of accomplishments in their communities, while avoiding issues that often consume Washington, like impeachment or Mr. Trump’s inflammatory language.”

Jonathan Martin, “Democratic Ad Campaign Spotlights Trump Voters With Regrets,” The New York Times online, November 12, 2019